For those who do not travel with us at present, a trial period may be the push that is needed to discover the benefits, review and change their travel habits. In order to get more people to use public transport, we regularly run try-out campaigns.
Here is a selection of both ongoing and completed try-out campaigns.
Newly arrived county residents
Every year, about 10,000 people move to Örebro County. We offer all the people who move into Örebro County, or move between two municipalities in the county, a 14-day trial free of charge. The offer is sent out by mail.
At the beginning of 2018, approximately 53,000 registered car owners in Örebro County received an offer to try out public transport free of charge for 14 days. Of the approximately 9,000 applications that came in, just over 4,000 people met the criteria for inclusion inte the trail. Today, six months later, more than 600 of these have reported that they have continued to travel with us. There are thus ten full buses with new travellers using our public transport system.
The try-out campaign is a sub-activity of the Sustainable Travel (Hållbart resande) project in the Örebro region, which is owned and run by Region Örebro County, County Administrative Board, the majority of the county's municipalities and Örebro University. The project is partly funded by the European Regional Development Fund.